This plugin adds the Cloudflare Web Analytics tracking code to your WordPress site. It provides a field for you to enter your token and then takes care of loading the Cloudflare JavaScript.
Cloudflare Web Analytics offers privacy-focused analytics. From their site:
Cloudflare Web Analytics does not use any client-side state, such as cookies or localStorage, to collect usage metrics. We also don’t “fingerprint” individuals via their IP address, User Agent string, or any other data for the purpose of displaying analytics.
Learn more on their marketing page and in the documentation.